12 AprBetter Online Marketing Basics
A lot of traditionalists in marketing treat the Internet as just another tool, just another place to put their content and hope it reaches out to the right audience. It is sort of like a lawyer taking client after client, lawsuit after lawsuit, in hopes that the next one is the big one he needs to show the world what he can do. Sadly, this isn’t exactly the soundest theory in the world. The Internet is differ
14 MarWhat is Marketing, Exactly?
The moment a child asks for a specific product, whether clothes or food or toys, because he saw his friends using the same thing or he saw an advertisement on television, he already knows a little something about marketing. It does not matter that he has not studied the subject or has parents that pontificate on consumer market practices, everyone in the world regardless of age gender or geographic location becomes
27 FebThe Shiny and New
These days, marketing has gotten far more complicated than it used to be just a scant two decades ago. In the old days, one needed to keep a billboard up, spread a few fliers around, and maybe do the occasional radio spot. It was fairly simple, really. For selling or marketing real estate like Park City homes, people only really needed to use open house events and a “For Sale” sign. However, in the mode
06 FebThe Zero Sum Relationship
Love. Banking. Politics. It would seem as if the 3 hardly have any correlation but maybe, just maybe, we’re simply too immersed in the superficial to see it. The hustle and bustle of our daily undertaking desensitizes us, driving us to be walking, apathy-filled zombies. But Six Degrees of Separation suggests that we as inhabitants of this barren earth are all interconnected. Thereby making it insidious to dis
02 JanLife Of The Narrow Niche
By definition, a niche marketing plan and site are going to be pretty sharply focused. But we still want as many people to see us as we can get. Out of the bowl of jellybeans that is a search engine result, we want our site to be the bright red jelly bean with yellow flecks that stands out from the rest.
The obvious solution for many of us is aggressive SEO. However Search Engine Optimization seems to be closer rel
16 DecHow to Make Twitter the 1 Traffic Generator for your Website
Who knew that 140-character messages could be so powerful? It is this capacity to attract followers and readers that draws marketers to use the social networking site as a strategic source of the traffic for their blog or website. It can be tricky since you wouldn’t want your tweets to look too self-serving and flood your followers’ timelines with a stream of pure advertorials. But there are simple yet
18 NovMarketing the Dying Tabletop Gaming Industry
While it may not seem like it, the sad fact is that the tabletop gaming industry is dying. Sure, classics like Monopoly and Scrabble will always find a way to be in print and be relevant, but other games aren’t so lucky. Chess might be an indispensable board game, but Warhammer 40k is not. It is hard to find a typical household that doesn’t have at least one deck of cards, but a TCG like Legend o
20 OctAvoiding Mistakes in Keyword Research
In niche marketing, the majority of initial work is getting your site optimized so that it can be found by people who are interested in what you have to offer. That means getting the right keywords researched and the appropriate SEO techniques done. There are a lot of people who do cursory keyword research and therefore don’t get the traffic that they are supposed to be getting. Keyword research is the beginning
11 OctWhy Personal Hobbies Make the Best Market Niches
When you decide you want to make money on the internet, niche marketing and niche websites are often touted as the best ways to start a business.
Niche marketing is, at its very basic, taking one specific topic or product and concentrating on providing services or solutions or sales to individuals interested in them. Niche sites can be quite profitable as the general net user tends to want fixes for highly specifie
09 OctCan Technical Analysis Fail?
To a gold forex trader, technical analysis is truly significant. Traders can view useful information on the movement of price of any currency in the world. However, not is all wonderful in the land of technical analysis. Here are just some of the reasons why it can fail?
Geopolitics
Any geopolitical event can change the price movement of currencies. Two instances are: When North Korea tested its first nuclear weapo